8 Solid Affiliate Marketing Programs for Small Businesses
Updated: Sep 24, 2019
The concept is pretty straightforward, simple and quite effective.
The affiliate marketing space has proven to be a highly successful promotional and marketing tool that has made businesses large and small millions if not billions of dollars on a regular basis and everyday individuals multi-millionaires.
The concept is pretty straightforward, simple and quite effective. Affiliate marketing is driven by performance, if no sales or results are generated no money is paid out to the marketers who market your product or service, it's that simple.
For example, if "Teds" online sock store wants to sell more socks and he sets up his own affiliate program, it would probably look something like this:
Ted's socks retail for $19.99 and he makes about $4 - $5 profit off every sock
To increase his sales volume Ted is willing to part with $2 of his profit for every sock sold.
The affiliate marketer who Ted contracts with refers potential customers to Ted's online store using their OWN money, or form of promotion and for every sock sold through their referral link, the marketer gets $2. Make sense?
There are typically 3 major players in the affiliate marketing program field the Brand ("Ted"), The Affiliate Marketer (online salesman or blog like this one!) and The Affiliate Program (a company) that facilitates everything. "Ted" can also establish his own program if he chooses to do so. Establishing an affiliate program has its advantages and disadvantages but in my opinion, the advantages outweigh the disadvantages. One major benefit being free promo essentially. You don't pay unless the other parties involved produce results.
So if you are looking for a creative way to market your business or website. Setting up an affiliate marketing program may be just the solution you are looking for.
Here are 8 good ones you can choose from:
Referral Candy - Easy to use. It’s the least labor-intensive marketing task your business will probably have. It runs itself. For virtually no labor. ReferralCandy is very efficient and easy to use I can safely say it is very user-friendly. If your business has a marketing campaign they want to run or even coupons and discounts you want to offer I'd give them a look.
Source- ReferralCandy and Funnellsitesblog!
Pepperjam - Started about 20 years ago Pepperjam is a privately owned performance marketing company. Their foundation is built on delivering expertise, efficiency, and innovation. They pride themselves on delivering strategic value through their extensive experience and developed expertise. They maintain a boutique approach —by choice—since there’s a certain subtle victory in being chosen based on merit, not by name or size. That's why they choose personalized over impersonal.
Source - Pepperjam
Commission Junction - The world's largest and most established affiliate marketing network designed to help businesses achieve intelligent, scalable, and sustainable growth. Owned by Alliance Data operating in the affiliate marketing industry, which operates worldwide. The corporate headquarters is in Santa Barbara, California, and there are offices in Atlanta, GA, Chicago, IL, New York, NY San Francisco, CA Westlake Village, CA and Westborough, MA in the USA, and in the UK, Germany, France, Spain, Sweden, and South Africa.
Source - CJ and Wikipedia
Rakuten/Linkshare - is an affiliate marketing service provider. The company claims it is the largest pay-for-performance affiliate marketing network on the Internet. Linkshare was founded in 1996 until its acquisition by Japan-based Rakuten in 2005.
ClickBank - is an affiliate marketing program. ClickBank was founded in 1998 and is a privately-held company. ClickBank is a subsidiary of Keynetics Inc., one of Idaho's largest privately held technology companies. The company has headquarters in Boise, Idaho, and offices in Broomfield, Colorado.
ShareASale - ShareASale has been in business for 19 years, exclusively as an Affiliate Marketing Network. Our technology receives accolades for speed, efficiency, and accuracy – and our reputation as a fair and honest business is well known within the industry.
PartnerStack -The fastest growing SaaS companies in the world trust PartnerStack to manage and scale their Channel Partner Programs. They fully support your Partner Marketing, Referral, and Reseller Channel needs, from a single Platform.
Impact - Impact was founded in 2008 by a team of Internet marketing and technology experts who previously founded Commission Junction, Savings.com and LeadPoint. From the beginning, they disrupted the industry by moving away from the traditional affiliate network model and instead introducing a SaaS technology platform for performance marketing professionals to better grow and manage all their revenue-generating partnerships.